Taking better digital pictures. Bloomberg Boot Camp, a report on today's technology. Kodak used to use a slogan that went... .open me first... over the holidays. Open the camera first so you can capture the rest of the family moments on film. These days, more and more families are capturing those moments digitally. Professional photographer Rick Sammon says any way you look through the viewfinder...

"Cameras don't take pictures, people do. So the same basic rules of composition apply. Don't put the subject in the center of the frame, don't place the horizon line in the center of the frame. If you think you're close... move in closer. One difference with a digital camera is they all come with basic imaging or picture software that lets you enhance your pictures."

You can use the same software, if you use film, by scanning your photos or having the roll developed onto CD ROM. One of the big selling points of digital cameras, is the ability to instantly see pictures on an LCD screen. But sometimes, says Sammon, users don't like what they see... .and delete the photo a little too quickly when it could be saved with software...

"I see a lot of people take a digital picture and they don't like it. It's too dark, they're not close, it's too light... whatever... and they delete it. And then it's gone forever. So I try to encourage people... don't have delete madness."

And the software, he adds, is what makes digital photography fun.