"We put all of this into a really compact environment that is actually an application, it's not a browser, it's an application. So for example, when you get the weather on your device, as opposed to having to wait for all of those little graphics files that want to download, all of that is built into the applications"
Which means your connect time for getting the information you want is kept to a minimum. The software also includes an application for looking up addresses and phone numbers….
"And I get the complete listing, name, address, phone number and I have the ability to press just one button and call them from my smart phone. Or I press one button, and this is a great feature, I add it to my permanent address book on the device so that I don't have to do any data entry."
The savings on 4 1 1 calls from your cell phone can help pay for the Express charges of 7 dollars a month…or about 70 dollars a year. Bloomberg Boot Camp, I'm Fred Fishkin.