"The move to the 512 megabyte I would say just happened this month. So we'll see that capacity maintaining a sweet spot for quite some time. My prediction is that towards the end of next year, for the mainstream consumer, we will move towards one gigabyte."
Sales of new digital cameras that can take four, five or even six megapixel photos are helping to push sales of higher capacity memory cards. SanDisk is also pushing higher speed cards into warehouse stores and other retailers. Are they worth the difference in price…
"I believe the answer is yes. We have seen a shift over from our standard cards to the Ultra cards."
If you aren't shooting digital pictures in rapid sequence….you may not need to shell out the extra money for faster cards. Bloomberg Boot Camp, I'm Fred Fishkin.