"There are about 200 million consumer electronic devices out there, these are MP3 players, portable DVD players, portable computing devices, PDAs, new category devices, ultra mobile PCs… navigation devices, cameras, camcorders … in some way shape or form, they are all linked to the Internet. But the opportunity to link them in a seamless, ubiquitous, always on environment, we think creates a tremendous business model."
Think of being able to connect to your digital music collection stored on a PC at home…from nearly anywhere. When will it happen…
"We intend to launch in the end of 2007 and then be growing the business and launching more markets after that."
Sprint will, of course, face competition from other carriers and some new comers as well. The promise for consumers is better and more affordable high speed wireless connections to the Internet. Bloomberg Boot Camp, I'm Fred Fishkin.