"It's very simple. Our whole motto is, the company's motto is keep it simple. Simply you put the CD in the unit, in the iLoad, your iPod is connected and the music is downloaded into your iPod."
With a soon to be released update, the company says it will be able to transfer DVD content onto video capable iPods as well. The iLoad will support the iPhone when it is released. as well. Another valuable function…is the ability of the device to back up iPod content…onto an external USB hard drive. An installation CD transfers the music database to your iPod and the network connection is used to update the database…
"Our database is updated every single day." As new CDs are released? "Yeah. Because new music comes out daily."
While the iLoad does work…and maybe simpler for some…keep in mind much of Apple's success has come from the simplicity of its iTunes software. And many users want their music stored on their computers as well. Bloomberg Boot Camp, I'm Fred Fishkin.