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Quincy Jones... on the Music Business & Digital Rights

Techstination feature for Wednesday, November 7, 2007

When it comes to digital rights management ….a leading figure in the music industry says ….it's time to give up. Bloomberg Boot Camp, a report on today's technology. He has been one of the most successful and prolific record producers and arrangers over the last five decades. And Quincy Jones says….it is time for the recording industry to come up with a whole new business model….

"How I envision it… is you're going to give it away and change the revenue stream. And I've heard every idea known to man, of which there are not very many, from becoming partnerships with the record companies. But so far, everybody's firing their best shot, which they should be doing. But nobody's figured it out." What do you think of the idea of building a fee into the price of digital music players and that being shared in some way? "How do you do that? How do you distribute it?"

In the meantime, the Recording Industry Association of America…has continued to file hundreds of lawsuits against people for the sharing of music. A tactic Quincy Jones is not a fan of…

"I mean what are you doing? You're making enemies out of your consumers. There's too many of them, man. Millions of them. There's so many ways to do this. And we're still pursuing the old way. Lawsuits aren't going to work."

Music industry legend, Quincy Jones. Bloomberg Boot Camp, I'm Fred Fishkin.