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Big Competition in the Little Notebook Business

Techstination feature for Friday, December 5, 2008

Big competition in the little notebook business. Bloomberg Boot Camp, a report on today's technology. Despite the economic downturn...or perhaps because of it....lots of people are buying what are being called netbook PCs. They are small and light....and designed for computing tasks that aren't too processor intensive. Email, Web browsing and word processing...or though the keyboard can be a little cramped on these machines. Lenovo's IdeaPad S10 has been winning quite a few fans. VP Craig Merrigan...
"It's a small product, the screen is ten inch diagonal. It's only two and a half pounds. It has an Intel Atom processor, designed for affordability and portability. It has a pretty sizeable hard drive, 80 gig, for in the netbook space, that's a pretty solid offering. It has one gigabyte of memory. It runs on Windows XP."

Some of the toughest competition comes from the MSI Wind and the Acer Aspire ONE. What sets the S10 apart?

"We always add something with regard to quality, engineering and innovation. So as a for instance, our product has a one key recovery function."

To restore the machine in the event of a virus or other problem. The IdeaPad S10 is priced at about 450 dollars. Bloomberg Boot Camp, I'm Fred Fishkin.