Striiv’s techie exercise gadget goes social.   I’m Fred Fishkin with technology BootCamp, a report on gadgets and gear.    When it comes to keeping up with an exercise routine, it never hurts to get a little more motivation.   And that’s the idea behind Striiv, a little gadget with a color LCD screen, that counts your steps and miles walked and gives you the motivation to do more.   How?  Strategy and design lead Lexy Franklin…

“So one of our most popular apps is what we call our Walkathon app.  So actually every step you take with Striiv counts as a donation to charity at no cost to you.  It’s all paid for through corporate sponsorships.  So you just walk and you can make donations to charities.  So right now, Fred, I’m walking for clean water for a child in South America.”

Your progress is tracked…and shared through social networks if you choose…by plugging Striiv into the USB port of your computer.   You can find more info at S-t-r-i-i-v.com.   You can find us at BootCamp.com.   I’m Fred Fishkin.