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SaveUp.com study finds women need to "Lean In" financially

Techstination feature for Tuesday, April 9, 2013

An online company’s study about the financial differences between women and men.   I’m Fred Fishkin with technology BootCamp, a report on gadgets and gear.   SaveUp.com is a company that has been in the business of providing rewards for people who save or reduce debt.   Now it’s out with a study that shows women lagging behind men in their financial decision making.   CEO Priya Haji….

“What we’re finding is, in almost every type of savings instrument,  women have lower balances by a substantive amount.  And also what we’re finding is that women, while they are saving, are putting their savings much more into things like money markets, where they do not have as much market risk.  Women’s conservatism is leaving money on the table for them in terms of market earnings.”

The differences, says Haji, go beyond those that can be explained by inequality of pay.   You can find more at SaveUp.com.   You can find us at BootCamp.com.   I’m Fred Fishkin.

Categories: Online