Techstination, your destination for gadgets and gear. I’m Fred Fishkin. Kohl’s has found an unusual approach to dealing with the Amazon behemoth. The brick and mortar retail chain is partnering with Amazon…allowing its stores to be used for easy returns of merchandise purchased through Amazon. Why would they do that? The logic is if Amazon customers bring stuff back that way….chances are they will spend some money in Kohl’s while they are there. After a trial run in limited locations, Kohl’s is expanding the Amazon returns to all 1150 stores in July. Beyond that…Kohl’s will be selling Amazon smart home merchandise at branded kiosks in its stores as well. For consumers…the convenience seems like pretty good news. The irony is…the move by Kohl’s will actually make shopping via Amazon even more attractive.
You can find us at Techstination.com. I’m Fred Fishkin.