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Nokian Tyres innovates for sustainability, improving EV range & more

Techstination feature for Thursday, February 13, 2020

Techstination, your destination for gadgets and gear.   I’m Fred Fishkin.      A Finnish company that had its origin in making galoshes,  is in the forefront of innovation in tires.   Nokian Tyres prides itself in using sustainable materials ..and in opening a new factory in Tennessee.  Marketing Communications Manager Wes Boling…

“So the secret sauce for any tire company and particularly for us is in the compound…it’s in what’s in that rubber.  So Nokian tires was the first company to eliminate harmful oils from those tire ingredients which means we’re one of the most sustainable tire companies in the industry as ranked by independent panels.”

Nokian also makes use of bulletproof Aramid fiber…or Kevlar…to make tires tougher…and their minimized rolling resistance can increase the range of electric vehicles.   Find more at

You can find us at   I’m Fred Fishkin.

Categories: General Technology News