"Specifically in the last nine months, we focused a lot of our attention in this area called ownership of the vehicle, so things in and around the vehicle. So if you go into our site today, you'd find information around traffic. We give real time traffic alert information. We show that on the Web but then we've taken advantage of Microsoft's .Net technologies and included the ability for consumers to use the technology called Notify .Net. And what that allows the consumers to do is get traffic alert information on their wireless device."
It's free and so are other services... like My Car... .that will alert you to recall information and remind you when your vehicle needs servicing. It also can save you money on gasonline...
"So we show, based on your zip code, the cheapest and most expensive gas in your area. We use another Microsoft .Net technology called Map Point, to actually map those exact gas station locations on a map for you."
Sounds great... but when I tried the feature, the site had no service stations listed in my area. The advisory on the site the coverage area is being expanded and to check back. Bloomberg Boot Camp, I'm Fred Fishkin.